Cleo Woman: Siren Floral Co.

What ignites your soul and sets your spirit free? For Rachael Lunghi, it's finding ways to bring beauty and creativity to the most special moments this life has to offer. A true free-spirit, she spends her days creating, her passion and livelihood is in her own floral company, Siren Floral Co. She inspires thousands of people like us every single day with her ability to live so beautifully by the fruits of her own talents and ideas.

We hope you are as inspired by Rachael's beauty as we are. We hope you take your inspiration and turn it into action. With happiness, grace and humbleness, walk the path you are meant to walk. Listen to your heart and talent to create your own path and move your generation. Anything and everything is possible.

How would you describe your personal style?  What or who inspires your style?  Gosh, that's tough! I rotate between what I like to call 60s/70s teacher mom and a major tomboy/androgynous style. Some days I'm all middle part, flowy shirt, cropped jeans or floral printed, floaty dresses with my favorite straw hat and another its straight leg boyfriend jeans and a ragland + beanie. I think some of my favorite fashion icons are Jane Birkin, Stevie Nicks, and I have a current/ major girl crush on Alyssa Miller
Tell us a little about how you got started with florals and how Siren Floral Co came to be? I started out planning events and that sort of evolved into a full blown love of floristry that I never saw coming. Once Siren became it's own company, I was all in and it stole my heart. 
What or who inspires your artwork? Nature, mostly. And travel // other cultures. I love getting outside and out of my normal to find inspiration.
What is your creative process like? Usually ideas just come to me, or I see something out in nature // my neighborhood that sparks an idea and it just sticks // I can't shake it until I get to use it. But it really depends. Often times for an event, the client or planner may be the driving force behind a design and I just try to add to their vision or hone it in in a way.
How do you spend your free time? Hiking, reading, camping, beaching, coffee ing with friends, gardening. 
What are your favorite places you’ve traveled to?  What do you love most about traveling? Our trip to Oaxaca last  year has got to be one of my all time favorites. The colors and the culture there are just incredible. I also can't get enough of the woods, any type of woods, really-Yellowstone National Park is an all time favorite trip as well. I think traveling just opens your mind and heart up to receive new things. Whether that means inspiration for your creative medium, or just an eye-opening experience with someone you meet along the way. Traveling allows presence. Assuming you're able to shut off from work, it's time to just be and see and feel all that's around you, including the people you travel with and meet along the way. It's rejuvenating in that way I think and reminds you to stay open to all that life has to show you. 
What do you dream about for the future?  So many things. But mostly some land where I can grow all of my favorite flowers and plants and a garden I can pick my own food from. Lots of animals (yes, even more than I already have) haha and hopefully some tiny humans if that's whats meant for me :)
Can’t live without. . .? My family // critters.
What’s your sign? Aquarius
Beauty is. . . Everything. It's everywhere-in the people you meet, and the butterfly that crosses your path when you walk down the street. It's the hard times and the good times. If you can find a way to stay open to it, you'll find beauty in everything. 
We have been given the gift of being able to collaborate with Rachael in so many ways throughout the years.  She brings such a light to the set and a magic to the each shoot that is just unimaginable.  You can see this display of beauty in our In Bloom lookbook.  We are so grateful for this Bella.
About The Cleo Woman Series:
This is a love story about the women we know and the women we want to know.
The go-getters, the humble souls, the women who inspire us to be the best version of ourselves.
The true goddess who is centered in kindness and joy.
The women to whom you can relate, who find humor in their own flaws, and who tell it to you straight—when no one else will.
A celebration of beautiful women who shine brightly from within.
Their beauty is contagious.
They lead with their heart and follow their dreams.
They are the true definition of Cleo Woman and the inspiration behind our brand.
Rachael Ann Lunghi // Siren Floral Co // @sirenfloralco
Photography by Taryn Kent // @tarynkentphoto
Rachael is wearing our London Dress, Beatrix Jumpsuit, and Amarylis Dress.